Ideas into Impact

Communicating for change. Leading with purpose.
Guiding organizations to results.

About

Is your organization ready to communicate for change and lead with purpose?

For over two decades, I have turned ideas into impact by guiding organizations through strengthening their voice, navigating complexity, and delivering results.

My name is Sandra Coyle, a communications and marketing leader who advises global organizations on shaping their story, amplifying influence, and communicating for change. My career bridges private sector marketing, nonprofit communications, and executive leadership across Africa, the Americas, Asia, and Europe.

Expertise

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    Executive Leadership

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    Marketing Communications

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    Partnership Development

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    Policy Influence

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    Reputation Management

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    Strategic Repositioning

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Knowledge

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Building Global Visibility for Your Brand

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Build Better Campaigns: 5 Steps for Story-Driven PR in a Digital World

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The Power of Storytelling

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Testimonials

  • As Chair of the Congress, I was one of the panel of three who appointed Sandra to the position of Executive Director. In 50 years of working at a leadership level within a number of International Civil Society Organisations, I have rarely met anyone with Sandra’s ability to understand immediately the purpose, objectives and structure of an organisation. Within a few weeks she wrote for us a detailed and comprehensive strategy paper pointing the way for the organisation to emerge out of the financial crisis - due to the pandemic - that had overtaken the Movement.

    Peter Luff
    Vice Chair, Coalition for an International Environmental Court
    Past Congress Chair, WFM/IGP

  • Working closely with Sandra Coyle during her tenure as Chief of Communications at KAICIID was both rewarding and inspiring. Her dedication, professionalism, and strategic skills significantly elevated the Centre’s visibility and impact worldwide. Sandra’s contributions were instrumental in promoting KAICIID’s programmes and strengthening its global presence. I remain deeply grateful for everything she gave to our organization.

    Ambassador António de Almeida Ribeiro
    Acting Secretary-General
    International Dialogue Centre (KAICIID)

  • Sandra’s leadership of the American Institute of Architects’ “I Look Up” campaign transformed the image of the profession. Originally a U.S. initiative, it quickly resonated worldwide, generating nearly 100 million impressions. She engaged our Board thoughtfully, grasped the challenges facing architecture, and designed a campaign that helped to reshape public understanding of the profession’s influence on society.

    William Bates
    Adjunct Professor at Carnegie Mellon University School of Architecture
    President, American Institute of Architects (2019), FAIA Emeritus

  • Sandra brought a transformative energy to the International Baccalaureate, elevating our communications and positioning the IB as a thought leader in international education. Her strategic insight and ability to translate complex ideas into compelling narratives strengthened our voice with schools, governments, and international partners. Sandra’s leadership extended beyond communications - she fostered collaboration across teams, built strong relationships, and ensured our work resonated with educators worldwide. Her impact was felt not only in the visibility of the IB, but in the confidence and clarity with which we told our story. She is an exceptional leader and trusted partner.

    Anthony Tait, Professional Development Director (Retired), International Baccalaureate

Connect with Sandra